Las firmas de moda, además de ser conocidas a nivel mundial, suelen abarcar distintos sectores y expandir sus imperios en ámbitos que nunca hubiéramos pensado. Mientras que unas marcas se concentran en abrir restaurantes, cafeterías y hoteles, Gucci ha decidido demostrar que no tienen ningún límite tras anunciar que presentarán su propio festival de música llamado #C2CMLN.

El 30 de marzo será la fecha cuando la casa de moda italiana abra sus puertas en Milán a un exclusivo evento donde la gente podrá disfrutar de un evento musical realizado por el productor venezolano Arca. A pesar de que su nombre no es conocido, ha alcanzado la fama por colaborar con artistas como Kanye West, Björk y FKA Twigs.

Además de la música, la firma proveerá un gran espectáculo de imágenes elaboradas por la artista Jesee Kanda, con las cuáles podrán crear un festival sensorial como ningún otro y lograr la fusión de la moda y la música en un mismo lugar.

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