Tequila Herradura presenta lo Hecho de México en su más reciente campaña

Por cuarto año consecutivo, Tequila Herradura destaca que estar hecho de México es un gran orgullo y nos revela la esencia de dos de las expresiones de sus destilados: Reposado y Ultra.

Tequila Herradura, continúa, ahora al personificar en dos reconocidas modelos, la visión sofisticada de sus diferentes expresiones: Reposado y Ultra con la campaña Hecho de México. Será a partir de septiembre que se visualizará
en diferentes puntos de la Ciudad de México, Guadalajara y Monterrey.

El concepto visual se ha convertido en una referencia para Tequila Herradura, al tener como protagonistas a Alejandra Infante y Samantha Zajarías, quienes representan las atributos de Herradura Ultra y Herradura Reposado. Los fotógrafos Pablo Morales, Santiago Ruiseñor y Federico Barbosa; la diseñadora de moda y fashion stylist Nancy Rodríguez; y el cineasta Juan Carlos Martín, ganador del Premio Ariel en 2003, complementaron con su particular enfoque.

Herradura Ultra, es un tequila suave y cristalino con una mezcla exclusiva de los mejores añejos y extra añejos de Casa Herradura; mientras que Herradura Reposado, el primero del mundo y con un reposo de 11 meses en barrica, representa la madurez y el carácter de un producto con tradición, legado e innovación.

Con esta campaña, Herradura resalta y busca reinterpretar lo mejor de nuestro país a través de su sofisticación y contemporaneidad, que refleja el orgullo por nuestras tradiciones. Para Tequila Herradura, ser mexicano es algo que se vive, y por eso no basta con nacer aquí, es necesario sentirse parte de él.

EVITE EL EXCESO
www.alcoholinformate.org.mx

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